‘How to write your brochure’

This 3 hour interactive workshop includes –

• Brochure structure
• Basic elements to include
• Examples of good and bad
• Common mistakes people make
• Getting rid of the blank piece of paper
• What to do next
• Working in pairs
• Brainstorming
• Q & A
• Handout of do’s and don’ts.

Lots of whiteboard work, lots of interaction

No snoozing in front of a powerpoint presentation here! This is a WORKshop. Participants will leave the workshop with a great start on their own brochure and a good idea of how to finish it. For the most part we concentrate on the copy, but I’m also able to give valuable suggestions and feedback on design elements as well.

Copy with Cream workshop clients include the BEC, WEA, Australia Post, Flavour SA, Murraylands Regional Development Board and PIRSA.

Who it's worked for

"Using the right words and presenting your written material in the correct manner is so important to your business image and to get your message across.

I have attended two of Karen Zaskolny’s workshops and found them both to be very informative and helpful in so many ways. I learned about the ‘Johnson Box’ and how to use it to give clarity to my direct marketing letter writing. I would highly recommend Karen’s workshops to anyone who wants to write better material or design brochures etc for their business marketing."

Rosemary Williams
Administration Manager
Inner Southern Business Enterprise Centre