Monthly Archives: June 2014

Who gives a crap

Here’s a business that’s good for the planet and whose advertising is really clever. The name of the business is Who gives a crap and they make toilet paper out of 100% Recycled fibres to save on trees, water and landfill. Simple but effective, their messages make you smile. Continue reading

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It’s harder than ever to promote your business using Facebook

Being business to business (B2B) I don’t use facebook for my marketing and I have felt like a pretty lone voice in the wilderness about this. Until recently. Research seems to be popping up to support my point of view. Continue reading

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When nobody’s got your back

The suppliers, the franchise head office, in fact the very people who should have been supporting these businesses from behind the scenes, just couldn’t give a ratz. Continue reading

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Why even negative feedback is your best friend

If we can ask our clients what they think, and then give them what they want, how much more money could we be making? Continue reading

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Ah McCain’s, you’ve done it this time

Can someone please tell me why everyone in the newish Australian McCain’s ‘monsters eat chips’ ad uses the word ‘chips’ when the packaging clearly says ‘fries’? No wonder kids these days can’t spell…  

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