Monthly Archives: March 2014

Good graphics help sell

Contrary to popular belief, graphic design is not just about making things look pretty, it’s about adding to the message in a meaningful way. Here is a very simple but really good example of how graphics can help sell a … Continue reading

Posted in advertising, branding, design, signage, strategy, typography, vehicles | Tagged , ,

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Jeep ads a bit hit and miss

Jeep’s ad agency has been pretty busy making lots of ads for all their cars. Now, as someone who doesn’t know one Jeep from another, I don’t separate the models’ advertising, it’s all just ‘Jeep’ to me. And I really … Continue reading

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Do people remember your business name?

Choosing a business name is so important, in fact I would go so far as saying that it could be the difference between success and failure. Here are some business names (and a tagline) I’ve noticed lately, that really stand … Continue reading

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