Monthly Archives: September 2012

My shoebox of guilt

I have a confession. I collect business cards. For years, I have been putting them into a filing card index system, some are in my Outlook address book and most of them are in a shoebox. I do understand the … Continue reading

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Tighten your belt but keep walking…

What most people do when times are tough is to slash their advertising and marketing spend immediately. Sure, of course it’s sensible to make some adjustments, but it’s vitally important not to disappear. Here’s a story which demonstrates it so … Continue reading

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